PPS Insurance Company Ltd: Writer and Editor (Bilingual)

Introduction

Job Purpose

To produce clear, engaging, creative, informative and compelling copy in English and Afrikaans for print and digital media platforms so that PPS maintains and builds brand authority. To provide groupwide language editing services and translation services in both English and Afrikaans.

Scope

  • Reporting to the Head of Communications, the incumbent will be required to apply a creative approach, both in coming up with ideas for new projects and for getting a message across innovatively.
  • The incumbent will be required to correspond with representatives across business units and marketing teams for operational requirements, as well as writing for the purposes of marketing.
  • Over and above marketing-related requirements, the incumbent may be required to assist with editing board reports and editing for executives based on their preferences.

Duties & Responsibilities

Key Responsibilities

  • Owning and managing the PPS Writing Style guide
  • Creative and business writing of copy as required for marketing and awareness. This can include but is not limited to member operational communications, press statements simple language application for application and claim forms, review of copy for marketing material, brochure ware, digital and social media marketing, scripts for video and audio material, staff communications, and the PPS Annual Report.
  • Speech writing as required for executives and other PPS representatives.
  • Drafting and identifying fresh and interesting angles for consumer articles.
  • Providing language editing services for the PPS Group.
  • Translation between English and Afrikaans as and when required.
  • Client liaison from set-up to completion, understanding what the client needs by obtaining a clear brief.
  • Tailoring the content and style of individual writing assignments according to their purpose – whether they are intended to sell or inform.
  • Understand the target audience and the key messages that needs to be portrayed ensuring the interests are met.
  • Understanding the main elements that the reader should feel and identifying how to communicate this powerfully.

Desired Experience & Qualification

 Formal Qualifications

  • Bachelor’s degree or equivalent tertiary or NQF 6 qualification in Marketing /Journalism/ Communications/ Linguistics or other relevant fields
  • Matric
  • A post graduate degree is a distinct advantage

Knowledge & Experience

  • Must be able to speak, write and edit in both English and Afrikaans
  • 5 years’ experience in a role as writer and editor
  • Knowledge and understanding of marketing principles and practices
  • Knowledge and experience in financial services environment
  • An understanding of writing for digital and social media marketing
  • Excellent writing ability, including the ability to write in different styles and to other people’s direction
  • Good research and analytical skills to gain an accurate understanding of the subject in question
  • Strong attention to detail, including the ability to proof-read own and others’ work
  • Experience in writing and/or editing company annual reports would be advantageous